Biography

Guopeng Liang was born in 1985 in Shenzhen, China. He has completed his bachelor’s degree in South China University of Technology in 2007 and was honored Excellent Graduate of the Year. He is now studying for an MA in Industrial Design at Tongji University in Shanghai and will graduate in April 2010.

At the age of 9, Guopeng got his first computer as a gift from his parents. It was then when he started to explore into the digital world, which set up the foundation for his future career and life. With immense curiosity and interest in what is new and cool, Guopeng have once been a computer hardware & software maniac, a self-taught programmer and designer of web and animation. Design became his favorite interest, which always give him some sense of achievement.

Guopeng is a 100% perfectionist, who perceives detail and spends time into it. Doing anything for himself could probably be a marathon of nightmare in the others’ eyes, but he is just enjoying it.

Educational Background

• 2007 – present Tongji University / Shanghai, China
• MA in Art & Design (Industrial Design), College of Architecture and Urban Planing
• GuangHua Scholarship for Graduate Students, 2008
• Enrollment Scholarship, 2007

• 2003 – 2007 South China University of Technology / Guangzhou, China
• Industrial Design, College of Mechanical Engineering
• Excellent Graduate, Bachelor’s Degree of Engineering, 2007
• Award for Outstanding Contributions to Extracurricular Academic and Scientific Innovation, 2004

Professional Experience

• 2009.12 – present Microsoft Research Asia / UX Designer / Beijing, China
• Involved in the UX design of several web-based analysis softwares. Completed user-centered interaction flow and data visualization design. Designed new graphic interface as well as some icons.

• 2009.09 – 2009.12 Rfanti.com / UX Designer, Co-Founder / Chengdu, China
• Holistic user experience design and front-end integration, including logo, visual design, CSS and JavaScript coding. The website will be beta launched in late April 2010.

• 2009.07 – 2009.08 Samsung Electronics, Creating New Business Division / Designer / Seoul, South Korea
• Project “Cross Culture Innovation”, mobile phone archetype design for 2011-2012 Chinese market.

• 2008.08 – 2009.08 Samsung Design Membership China / Designer / Shanghai, China
• Best Performance Award of the Year.
• Team leader and work with 12 members for both iF concept award 2009 and IDEA students design.
• Team leader of an eight-member-group independent project “Mobile 2016“.
• Designed the China Culture Lab logo, adopted.
• Designed the symbolic CMF palettes, adopted and mass produced.

• 2008.05 – 2009.03 Hong Kong Polytechnic University Asian Lifestyle Design Research / Researcher / Shanghai, China
• Home visited and deep interviewed with 10 local families in Shanghai.

• 2007 – present NegSense Technology Co., Ltd. / Design Director, Co-Founder / Shenzhen, China
• Founded in 2007 to develop creative products with self-owned Independent Intellectual Property Rights.
• Launched the Road2Success Project, an elaborate morality and behavior educational game designed for parent-kid education, which exhibited in the China Hi-Tech Fair 2007 and the 4th China (Shenzhen) International Cultural Industries Fair.

• 2006.03 – 2006.08Yoolin Student Entrepreneurial Team / Web Designer / Hangzhou, China
• Developed a web 2.0 social networking website for Yoolin Global Chinese Students League (www.yoolin.com). Responsible for interface design, HTML/CSS and server-side PHP programming for the 2.0 version.

Awards & Honors

• 2009 Red Dot Award
• Touch Color, thermal drawing tablet for the visually impaired.

• IDEA Bronze
• Tikk-Tekk Rainbow, universal measuring tool.

• IDEA Bronze
• Touch Color, thermal drawing tablet for the visually impaired.

• IDEA Finalist
• Power Coin, a concept of sustainable circulation systems for battery.

• 2008 Silver Prize, Electrolux Design Lab
• iBasket, washing machine.
• Invited to give a presentation to a panel of 4 international juries and 200+ journalists in Zurich, Switzerland.

• 2007 First Prize, Great Wall Industrial Design Competition
• Curve LCD, computer monitor.

• 2005 Wining Entry, OPUS Design Award
• The Slidable Eyeware, eyeware design.

• 2004 Best Creativity Award, South China Hardware Lighting Design Competition
• Galaxy Lamp, lamp design.

• 2001 Grand Prize, Intel Pentium 4 China’s First Creative Flash Animation Competition and Film Festival
• AlienHome.3, Flash web design (Professional Group).

Languages

• Mandarin / Native
• Cantonese / Native
• English / Fluent